3 Reasons Why Your Website Speed Matters

In general, people don’t like to wait, wherever they are, whatever they are doing. Everywhere we are, we witness impatient people cutting the line. It’s in the humans’ genes to get what we want when we want. And this applies also on our digital life. When looking for a piece of information on the internet, we might check several websites in order to find it as we need a clear answer straight away. Therefore, it is in the businesses benefit to have a website with a fast load time. But don’t worry, it’s up to the web agency who is creating the website to make it fast.

Here are 3 main reasons why your website should open in less than 2 seconds:

Yes, Website Speed IS an SEO Factor

The fight for high ranking on search engines will never end. Every day, millions of businesses do their best in order to position their websites higher than the competition. For this, regular activities should be performed to optimize a website. And one of the very important factors of Search Engine Optimization (SEO) is improving website speed.

Google has secrets. Some of them are still undisclosed, and others have been revealed. What is no more a secret for SEO agencies, due to an announcement made in 2010, Google doesn’t like slow websites; therefore, they could be penalized in ranking. Of course, no business would want that, or else it will be outperformed by the competition with faster load page.

Faster access to information = better user experience

Active internet users are faced with hundreds of information daily. This shows that the internet keeps them busy. And we all know that no busy person like to wait. So once users visit a website, they expect to receive the information needed as soon as they click on a page. Otherwise, they will look elsewhere.

This not only affects the user experience but also, in a more complicated way, the ranking of the website. To explain this point, we need your full attention. When a user accesses a slow website, he tends to quickly move away from it. The results of this action are 1) a high bounce rate (the percentage of website visitors who leave a site after viewing one page), 2) less opportunities for the content to be shared which is also an SEO factor, and 3) Google registers the website as irrelevant to the user’s need. As you can guess, these 3 points have a direct relation with the ranking of the website in SERP as it won’t be considered as a significant source of information.

Mobile internet users are on the rise

Since the big wave of smartphones, more and more people are accessing the internet via their mobile. In 2014, 94% of internet users in the Middle East surfed the web with their mobile. This represents a huge number for any business operating in the region. The main reason for users connecting online via their mobile is that they’d need information on-the-go, in other terms, as quick as possible. So making them wait results in the same consequences as the previous point.

In addition, a fast website speed is crucial for online stores, for the reasons mentioned and more. In 2015, around 50% of online shoppers used their mobile to purchase, which also represented a promising opportunity. Therefore, building an eCommerce website with a fast load time increases conversions. How? Well, as you probably know, in order to purchase online, a user passes through a process of several pages. So, a customer attempting to buy from a slow website will end up abandoning his cart.

In conclusion, several studies showed that internet users would wait on average 2 seconds for the page to load before losing patience. According to KissMetrics, a load page of 2 seconds has an abandonment rate of 10%. This rate increases to 25% when adding 2 more seconds to the load page. There are several tools to make sure that the web agency, when building your website, took into consideration the website speed. For example, check Pingdom in order to see if your site fits in the average or needs optimization for a better performance.

How to Choose the Best Web Development Company?

Over the period of years the world has undergone enormous and rapid changes in the technological front. In this era of technology our lives have got a great standard because of the advent of science. The internet has now become the lifeline of people and offers solutions for almost everything in this world. As for the industrial sectors, reaching to a larger section of people is what matters to a great extent. Needless to say the internet has become the most trusted platforms for all kinds of business dealings in the age of globalization which has made having a website an essential aspect of an organization.

Since having a website is so essential, it is to be kept in minds that companies looking to have their own websites should avail the help of a reputed Web Development Company or else the whole exercise of creating a website might prove to be futile. Official websites are meant to be professional and informative and an effective way to market about the company’s products and services. However, there are various kinds of facts that need to be thought upon before choosing the service of the website developers.

Certification

One of the significant aspects of choosing the best services related to website designing is to look for the valid and licensed service providers. It is important to choose the website designing companies who have the repute of working legally and without violating any rules and norms. The authentication of their services should be emphasized by clients while choosing the appropriate website designing company. Legally permitted website designing agencies should be opted for all kinds of developmental services to have a safe and secure way of designing and customizing the website.

Reputation

As there are various kinds of web development companies, the best should be chosen in accordance with their reputation in their respective fields. The professional web designer is entitled to create the website for clients as per their choices and preferences. The technical methods used to create the websites should be compatible enough to create a sturdy database so that the information about the client can be systematically displayed on the website in an effective way, and this can only be done by proficient website designers who have sound knowledge about this field. The more experienced will be the designers, better will be the look and feel of the websites. So clients should always rest the responsibility in the hands of reputed companies who are known to have expertise in designing the websites.

Affordability

As financial aspects are getting new definition all over the world, it becomes absolutely necessary for companies to hire companies who serve in a cost effective way. The budget friendly rates of the web designing agencies are the leading points of their success and popularity. A company should be well informed about the available website designing agencies and their ongoing rates, and can select the most affordable service providers afterwards.

Quality

Needless to mention, nobody wants to compromise with the quality, especially when it comes to one’s website, and so only software development companies having sound knowledge and expertise in website designing should be entrusted with the task of designing professional websites. In the present era, a perfect and appropriate official website can do wonders to reach, the marketing goals and targeted audience in a short time. The highly improved technologies that are used in software development are conducive to enhance the looks and functionality of the websites. Clients should always opt for the service providers who ensure the quality of their services by using up to date and upgraded visual graphics and digital technologies.

Best Web Hosting For Me and My Family’s Requirements

For a long period of time I have been planning to put by business up on the net. Though I sell quite a number of unique goods, my chances of striking it big in a small town are quite limited. A few days back one of my friends suggested me to launch a website. According to him, many other businesses from my town already had their presence on the net and they were earning a good sum of money due to the worldwide exposure their goods were receiving from their websites. My family was also intently listening to my friend and they too wanted to have their own website.

My wife wanted to showcase her unique grandma’s recipe to the entire world. My daughter wanted to have her personal website and so did my son. It seemed that I would have to fork out a huge sum of money to accommodate all their wishes. However my friend told me that there was no reason to worry about. According to him, there are professional web hosting agencies that are tailor made for my requirements. He explained to me that there was a professional web hosting company where I could host as many domains as I wanted with just one account.

This was not the end of the story. I would not have to pay any charges to register my domain since the package offered by that web hosting organization included a free domain name registration for life. I act as an agent for various software organizations and some of them provide trials versions for free. Since that would mean a good amount of disk space and also a good amount of data transfer when people downloaded the free samples, would I be able to host them on my website? My friend assured me that the web hosting company he was talking about provided unlimited disk space and unlimited data transfer too. That organization would also setup the server for free.

The website builder provided by that company would allow my kids… who had no idea about webpage designing… to design a professional website. The unlimited MYSQL databases provided by the hosting company would surely help my business a lot. This organization provides cPanel which is one of the best control panels of the web hosting industry. When he told me the costs I would have to pay for the same I did not believe it. In an era where prices of everything are inflating, how can these folks afford to provide such low prices?